Karl Schumacher Dental
Scope
Karl Schumacher is a direct-to-consumer online dental manufacturing e-commerce store. Year over Year, Sales have been on a steady decline, and we have looked to our team to implement new tactics and drive new traffic and social media engagement while generating sales.
Objective
To grow new user traffic by 20% compared to previous year.
Grow social media followers and engagement by 20%
Increase total online sales by 10 % YOY
Marketing
Leverage existing tactics such as email and organic social. Increase frequency as the campaign demands. Introduce paid search (AdWords) and paid social and key opinion leaders to act as influencers.
